Here’s a great article on the pricing madness of Dan Brown’s new blockbuster. With an industry in peril, we’re getting a dose of the poison that killed it, to see if that will make it better.
http://www.bookbusinessmag.com/article/sc_article.html?SMContentIndex=4&SMContentSet=0
It’s homeopathic retail. About as smart as a government trying to solve a runaway boom and bust cycle by lowering interest rates to zero.
Oh. Wait…
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